Searches for Seasonal Affective Disorder (SAD) in Wrexham have increased by 200 per cent in the last three months.

This comes as searches for SAD reached a 2024 high last weekend.

Since 2004, SAD searches have begun to rise from August, peaking every November.

This year, between September 1 and October 1, search interest around the topic increased by 144 per cent.

Sleep expert Martin Seeley and psychotherapeutic counsellor Emma Loker have revealed the best ways of supporting your sleep and managing SAD this season.

Mr Seeley, CEO of MattressNextDay, said: "As a sleep expert, I cannot emphasise enough the crucial role that sleep plays in managing SAD during the fall and winter months.

"Sleep is not only a natural mood regulator but also a powerful tool to help individuals cope with the challenges of reduced daylight and gloomy weather."

Mr Seeley shared a few key benefits of prioritising sleep when dealing with SAD, including getting some light therapy, getting your heart pumping, eating healthily, getting outside, and establishing a routine.

He said: "Investing in a light therapy box can significantly reduce the symptoms of SAD.

"These boxes mimic natural sunlight and are about 10 times stronger than the light you encounter indoors.

"Just a couple of hours of exposure each day can help alleviate symptoms and regulate your body’s internal clock."

He added: "Exercise is a natural mood booster, thanks to the endorphins released during physical activity.

"Regular exercise can improve your mood and energy levels.

"Bonus points if you can exercise outdoors in the daylight to maximise your exposure to natural sunlight."

Mr Seeley also advised people to eat healthily, saying: "It’s tempting to load up on carbs and sugary snacks during the colder months, but this can leave you feeling even more sluggish.

"Aim for a balanced diet that includes protein, whole grains, and plenty of fruits and vegetables.

"Consider adding Vitamin D supplements to make up for the lack of sunlight."

He also advised people to get outside as much as possible, saying: "Though dark mornings and early evenings can sap your energy, getting outside as much as possible is key.

"Take advantage of lunch breaks to go for a walk, or even just sit by a window to soak in some natural light.

"Fresh air and daylight can work wonders for your mood."

Finally, Mr Seeley advised people to establish a routine, saying: "A consistent daily routine can offer a sense of control and stability during the winter months.

"Incorporate self-care rituals like meditation or reading before bed to promote better sleep patterns.

"A good night's sleep can make it easier to face those dark, cold mornings."

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Ms Loker, psychotherapeutic counsellor and the founder of MindWrite, a mental health writing agency, gave her thoughts on coping with SAD.

She said: "SAD isn’t talked about nearly enough, much like many mental health conditions.

"Unfortunately, this means people often either shut it out or lean into it, rather than working through strategies to manage it.

"It’s important to know that SAD can be managed, and it doesn’t always take expert help to do this."

She added: "That being said, psychotherapy can be a helpful tool for managing winter SAD, with Cognitive Behavioural Therapy (CBT) proving particularly effective.

"Yet, if you like to save time, light therapy may be more efficient.

"Research shows that the benefit of two 90-minute group CBT sessions is equivalent to 30 minutes of light therapy.

"Nevertheless, therapy can also make you feel less alone and more supported, providing a more well-rounded approach to healing."

She also advised people to keep their social calendar open, saying: "Our habit is to close in on ourselves when experiencing winter SAD, and simply withdraw from the people around us.

"However, keeping some things in the diary, with particular people who bring us joy, can help lift our mood."