A NATIONAL survey has been launched to help develop a ‘groundbreaking’ new brand for Wrexham’s new ‘Museum of Two Halves’.
Due to open in 2026, the project will see the current Wrexham Museum building on Regent street totally refurbished and redeveloped in to a new national attraction.
One half will be an enhanced and expanded Wrexham Museum, dedicated to the heritage and history of the city and county; exploring the stories that shaped its communities across the centuries.
The other half will be a new Football Museum for Wales, celebrating Welsh football, past and present, in all its diversity, from grassroots clubs to the national teams, as well as highlighting Wrexham’s historic achievements in the sport.
Residents of Wrexham County Borough and football fans across Wales are now being invited to complete a brief survey designed to help the project team develop an original and exciting new brand that will raise the museum's national and international profile.
The project is being supported with funding from Welsh Government and Wrexham Council, with additional support from the National Lottery Heritage Fund and the Wolfson Foundation.
The Museum of Two Halves project has received £1.3m in total from the UK Government through the UK Shared Prosperity Fund.
Cllr Paul Roberts, Wrexham Council’s lead member for partnerships and community safety, said: “The new museum promises to be something very special, a state of the art national attraction celebrating the rich heritage of our county borough alongside the epic and ever growing story of Welsh football, a sport that has occupied a meaningful place at the heart of communities in every corner of our country for generations.
“We are thrilled that this new museum is going to have it’s home in Wrexham, affectionately known as the ‘spiritual home of Welsh football’ , the city where the Welsh Football Association was formed back in 1876.
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“We are now asking for the public to help us build a brand to give the new museum a distinctive identity that reflects what we value in Wrexham and in Welsh football.
"The brand will define the look and feel of the new museum, not just logos, colours and imagery, but the whole personality of the museum, it’s values and the way it communicates with it’s audiences.
“I would encourage everyone to spend just 5mins filling in this survey and help us ensure this new museum stands out from the crowd.”
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