WREXHAM AFC's co-chairmen have announced a new 'global leader' as a club partner in typical comedic fashion.
Ryan Reynolds and Rob McElhenney confirmed that HP will be the club’s global technology partner, delivering devices and services to help the recently-promoted Reds succeed on and off the pitch.
HP's logo will also feature on the shirt sleeve from the start of 2023/24 season, including the much-anticipated 'USA Invasion' 2023 Summer Tour, and the matches against Chelsea, Manchester United, LA Galaxy II and Philadelphia Union II.
The club announced the news with a video featuring Co-Chairmen Rob McElhenney and Ryan Reynolds.
In the clip, Rob and Ryan reveal their attempt at a promotional video to explain their tech vision for Wrexham.
"HP was born in a garage in 1939 and has become one of the leading technology brands in the world. Wrexham Association Football Club was born in a bar in 1864 and is on its way to great things,” said Wrexham AFC Co-Chairmen Rob McElhenney and Ryan Reynolds.
“We could not think of a better partner on this ride, for the club and the community. Plus, our tech game really needs an upgrade. Pretty sure we still have flying toasters as screensavers on some of our computers.”
The club say that HP technology will be used to 'improve the fan experience'.
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Vikrant Batra, HP’s Global Chief Marketing Officer, said: “As with football, technology has the power to connect and unite people all over the world.
“The passion of Wrexham’s fans to rally around their beloved football team, throughout the highs and lows, has been an inspiration to us at HP. We’re excited to bring the power of our technology to the club and broader community, supporting them to achieve their goals.”
Wrexham AFC Executive Director, Humphrey Ker, said, “We are delighted to partner with HP - their expertise will be of great benefit to Wrexham and is exactly what the club needs to continue its growth as we return to the Football League.
"As part of the stadium redevelopment project, we have prioritised the use of technology to create the best fan experience. HP’s tech and know-how will help us achieve this, as well as improve and become more efficient everywhere at the STōK Cae Ras.”
Further details of HP and Wrexham’s partnership will be released later in the year.
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