WREXHAM AFC says it has been 'blown away' by the demand for its new shirts.
The 23/24 home shirt was unveiled last week with United Airlines confirmed as the new front-of-shirt sponsor.
These kits were available to pre-order from today (June 12) and the incredible demand led to 'delays' on the club website.
Last year, shirt sales were through the roof and, as such, the club confirmed that it had 'upped' the orders for this time around.
It says that the levels of shirts ordered are now 'comparable' to clubs playing in the EFL Championship (tier two).
Commenting on the first day of sales, a spokesperson said: "We have once again been blown away by the demand for replica home shirts this morning, which continues to exceed all reasonable expectations."
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The spokesperson added: "As previously communicated, we have significantly upped our kit orders this season – for context, this is now to levels comparable with clubs in the EFL Championship, and so to see them flying off the virtual shelves again is incredible.
"We understand the frustrations of supporters who have been trying to buy shirts this morning. The shop website’s servers were set to cope with an increased capacity of orders compared to last season, but demand outstripped this further and we have been working with our web providers this morning to remedy this as much as possible.
"Any supporters who have placed additional orders by mistake can get in touch with us via email on clubshop@wrexhamafc.co.uk. Refunds for orders placed in error will be processed within 24 hours.
"As we continue to grow, and in order to meet this demand, we will continue to learn and improve our systems. Further stock will be ordered where shirts are selling out, and we urge all supporters to buy through official channels."
Concerns have also been raised over chancers taking to sites like EBay to list the new shirts at extortionate prices.
The spokesperson added: "We have put restrictions in place to limit the opportunity for re-sale and will be monitoring all multiple purchases to reduce this further.
"Individuals trying to re-sell shirts for a vastly inflated price on other sites are an unwelcome by-product of our growth in popularity, but will not succeed if supporters stick to official channels only.
"Thank you once again to all supporters who have bought shirts this morning – we can’t wait to see you in our new United Airlines-sponsored kits throughout the next season."
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