With warmer weather, a bank holiday and the May half term approaching, the RNLI is launching a campaign to ensure families know what to do should they get into trouble on the water.

The launch of 'Float to Live' comes after figures reveal there were 22 deaths in Wales from accidental drowning in 2022 across inland and coastal locations.

Research indicates a third of UK people don’t know what to do if they get into difficulty in the water.

Drowning statistics showed four people under 20 died in accidental drownings in Wales in 2022 – the highest number since comparable data became available in 2015.

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Last year was also the first time accidental drowning deaths in the males 10-19 age bracket were higher than any other age range in the data set from the National Water Safety Forum’s Water Incident Database (WAID).

The accidental drownings form part of the 48 total water-related fatalities in Wales for 2022, a decrease of one from the previous year and the fourth consecutive year of overall reduction in Wales. 

Experts at the charity are urging everyone planning to enjoy the coast to remember that if you get into trouble in the water, Float to Live. 

What to do

  • The research has shown that tilting your head back to submerge the ears is key; we all float best in slightly different positions so your legs may naturally sink, and you may need to use your hands to scull. 
  • Relax and try to breathe normally, then once your breathing is under control, call for help or swim to safety if you feel able. 
  • If you spot someone else in trouble in the water call 999 – if you are at sea or on the beach ask for the coastguard, or if inland ask for the Fire and Rescue Service. 

Chris Cousens, RNLI Water Safety Lead for Wales, said: "We are all deeply saddened to hear of the tragic incidents involving young people losing their lives in open water in Wales last year. 

"Our sympathies are with the families of all those affected. 

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"We’re keen for people to take heed of some simple safety advice to keep them and their families safe as they make plans for the bank holiday weekend of the upcoming half term.

"Traditionally, with the weather warming up, people have flocked to enjoy our fabulous coastline. We want people to have fun but want to ensure if an emergency unfolds, people know what to do. 

"I’d really encourage anyone reading this to help spread the word to any family and friends – and next time you are in a safe environment practice floating for yourself - why not try it between the red and yellow flags when visiting an RNLI lifeguarded beach."