WREXHAM AFC'S value has tripled since Ryan Reynolds and Rob McElhenney became co-chairmen of the club, it has been revealed.
The lovable actor duo officially took over at the Racecourse in February 2021, pumping an initial £2 million into the club.
And that sort of financial risk has been more than worth it, according to research carried out by investment bank Saxo, who claim that the club's value has tripled in value over the years since.
The research says that deals with the likes of TikTok, Aviation American Gin, Expedia and Vistaprint have helped boost the club's value.
Wrexham are also said to have bagged £2.5 million from signing a deal with Disney for the hugely-successful 'Welcome to Wrexham' documentary, that is set for a second series later this year.
And, of course, winning the National League title and earning promotion back to the English Football League will have also worked wonders financially for the club.
All that means that Wrexham could now be worth £8million, according to Saxo Bank - a 300 per cent increase in just three years.
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Saxo's head of marketing Anaam Raza told The Sun: "After debuting on FX in the States in August 2022, Welcome to Wrexham received a 97 per cent audience score and was immediately signed for a second season.
"The club would have made roughly £321,000 per hour of content for the eight-part series which equates to around £2.57 million.
"Following promotion, Wrexham’s social media accounts have been supercharged.
"Since the takeover, their Twitter following has grown by 1,040 per cent, their Instagram following has increased by 3,111 per cent and they have gone from zero followers on TikTok to 1.2million.
"The number of fans buying season tickets has nearly tripled.
"However, the club’s global reach is perhaps the most impressive success. ESPN revealed their FA Cup second round viewing figures increased by 858 per cent.
"This means around 100million households will have watched the Red Dragons this season."
Absolutely incredible.
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